Library Cross Domain Integration of Value-added Services：Take Taiwan Library as an Example
Abstract In order to promote its precious collection and actively create diverse marketing channels, so that different group of users are all free to appreciate library’s classics, Taiwan Library launches“Mobile Exhibition” to extend the exhibition from defined location in the library and takes the lead to promote its special collection to all over Taiwan. By employing“cross domain leagues” and combining diverse paths, Taiwan Library creates a new pattern of library cooperation. Through“cultural and creative industry” and transformed library’s historical data into a new form, Taiwan Library prospects diverse materials for readers to enjoy reading.
Keywords Taiwan Library. Library marketing. Cross domain leagues. Cultural and creative industry.