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新型智库背景下社科院图书馆的品牌影响力建设

2018年2期

蒋  洁

    摘  要  论文分析了社科院图书馆的特性及现状,结合新智库背景与新媒体环境,指出各地社科院图书馆必须抓住此次新智库建设的契机,在充分发挥馆藏优势的基础上,借助新媒体力量,创新理念,抱团发展,重新定位和打造专业化的图书馆以及图书馆群的品牌形象。

    关键词  图书馆  新智库  馆藏

    分类号  G258.5

    DOI  10.16810/j.cnki.1672-514X.2018.02.017

The Brand Influence Construction of Academy of Social Science Library Under the Background of the New Think-Tank

Jiang Jie

    Abstract  This paper analyzes the status and characteristics of the library of academy of social science library combined with the background of new think-tank and the environment of new media, and points out that the academy of social science library throughout the country must seize the opportunity of the construction of the new think-tank. By giving full play to the advantages of the collection, the academy of social science library should use new media, innovate new concept, and develop through cooperation to relocate and recreate the brand image of professional library and library group.

    Keywords  Library. New think-tank. Collection.

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